Leaderboard › SquadUP

SquadUP

White-label ticketing and mobile app used by clubs and venues; NIVA '26 sponsor.

Independent Venues
25#45 of 47
25#45 of 47

Overall score out of 100, from the published formula.

Visit Website squadup.com Last verified 2026-10-19 · Suggest a correction
FoundedUnknown
Team SizeUnknown

Team Size uses LinkedIn-style ranges. "Unknown" means we found no reliable public figure; we don't guess.

Pros & cons

Our summary from this vendor's published pricing, features and sources.

✓Pros

  • White-label checkout with your colors and logo, plus a mobile app, used by clubs and venues.
  • Box Office sells merchandise on site by card (Tap to Pay), with custom BOCA hard ticket printing.
  • Reserved seating, with a dedicated account manager for seat maps.
  • Email marketing, donations and custom order questions.

–Cons

  • Pricing, card processing and payout terms are not published.
  • SMS tools are listed but not documented.
  • Missing a few tools others include: no season passes, patron CRM, gift cards, public API or SSO.

Pricing

All-in fees include card processing where the vendor publishes it.

Not published.

$10 ticket—not published
$15 ticket—not published
$25 ticket—not published
$50 ticket—not published
Credit Card Processing
UnknownPublished pricing doesn't say how card processing is charged.
Who pays fees
Not published.
Contracts / fixed fees
Pricing not published.
Payouts
Not published.
Support
Dedicated account manager for seat maps; support channels not published.
? Human Support? Weekend Support? Nighttime Human Support

Score breakdown

Six weighted categories, applied identically to every system.

Fees & cost30%
0
Features30%
50
Pricing transparency10%
0
Contracts & fixed fees10%
50
Support10%
50
Payouts10%
0
Overall score How each category is calculated →25

Features

Scored features count toward the 30% Features category. Each status links to the vendor page we checked.

Reserved Seating✓ Yes
Box Office / POS— Not found
Mobile Scanning✓ Yes
Donations✓ Yes
Season Tickets / Passes— Not found
Patron CRM— Not found
Email Marketing✓ Yes
Concessions / Merch POS✓ Yes

Box Office sells merchandise on site by card (Tap to Pay). Source

Embeddable / White-Label Checkout✓ Yes
Gift Cards— Not found
Volunteer Management— Not found
Flexible / Pre-Event Payouts— Not found
Hard Ticket Printing✓ Yes

Custom BOCA hard ticket printing. Source

Custom Forms✓ Yes

Order questions (text, dropdown, checkbox). Source

API— Not found
SMS Marketing~ Claimed

Vendor lists "integrated email, SMS, and Meta ad tools"; SMS tool details not documented. Source

SSO— Not found

More features

Not in overall score
Memberships? Unknown
Class Management? Unknown
Custom Branding✓ Yes

White-label checkout with your colors and logo. Source

Data Imports? Unknown
On-Demand Merch? Unknown
International? Unknown
Pledging? Unknown
Donor Levels? Unknown
Letter Sending? Unknown
Mobile App Scanning✓ Yes
Zebra Scanning? Unknown
Payment Plans? Unknown

✓ Yes: verified on a cited source · ~ Claimed: commonly advertised but not yet verified (half credit) · ◐ Limited: functionally partial, e.g. read-only, partner-only, reminders-only, regional (half credit) · — Not found: no credit; may still exist.

Compare SquadUP

Side-by-side sheets with the top-ranked alternatives.

SquadUP vs LudusSquadUP vs TicketSpiceSquadUP vs Ticket TailorSquadUP vs BookTixSquadUP vs CrowdWork

Change log

Verification updates and observed changes to SquadUP's features, pricing and website, newest first.

  1. Feature

    We verified SMS Marketing: marked Claimed (not yet verified). Vendor lists "integrated email, SMS, and Meta ad tools"; SMS tool details not documented. Source

  2. Note

    Directory scoring update: API, SMS Marketing and SSO now count toward the Features score (17 scored features, up from 14). Overall score changed from 27.1 (#30) to 25 (#31). Source

  3. Note

    Rewrote the pros and cons summary.

Sources

Checked 2026-10-19.

Suggest a correction

Corrections are checked against public sources or vendor documentation before anything changes. Submissions are never published automatically.